Business Re-Calibration to Maximize Profits and Minimize Waste
What Do You Do When You Are the Best and Your Phone Doesn’t Ring Like It Should?
You are not alone. Many businesses are experiencing this problem. And it will squeeze the life out of you if you don’t do something about it. Ernest Hemingway was once asked how he went broke, his answer “gradually… and then suddenly”. What we find is that people are doing the best they can and need an outsider to come in and evaluate their situation. Small changes make all the difference. Making 4.5% gains in 5 key areas will get you a 25% increase in business. Make 8.5% incremental gains and your sales will soar by 50%. We will show you what these 5 areas are and how to take advantage of them to get the results you want and the peace of mind that goes along with it.
This applies if you want to Grow Your Business
At first glance you may think this is impossible and that I have lost my marbles or taken too many hockey pucks to the head. Being from Canada and playing hockey, that has happened from time to time.
I’m as serious as a heart attack when I say you can grow your business. Here’s why – in down times competition pulls back on all marketing leaving a gaping hole for someone who aggressively does the RIGHT things. I first learned this when I took a company from $7MM to $15MM.
Most businesses are riddled with inefficiencies. I can walk through and analyze your business and pick out numerous opportunities in your advertising, marketing, lead generation, sales process and generating more referrals.
Small Steps Make All The Difference
While most people are looking for the magic bullet, I will tell you exactly what it is… did you know that you can double your business by making small incremental gains?
For example:
If your business is offline, if you make a 15% increase in the number of people who see your ad, open it, take action and call, meet and close. If you have only a 15% increase in those areas, you will double your business.
If your business is online, if you make a 15% increase in impressions, CTR, Opt-In Rate, Add to Cart and complete the order. If you have only a 15% increase in those areas, you will double your business.
If you have a measly 8.5% increase, your business will increase by 50%.
If your business operates both offline and online, well, you do the math and imagine what you can do.
This is only one area where this is possible. You can also increase price, average transaction size, purchase frequency and create a niche where the biggest clients flock to.
Holy Smokes! What Do You Do and Where Do You Start?
There are so many opportunities and places to start. You can get bogged down by trying to do too much too soon and in the wrong order. Most businesses fail to execute the right things in the right order.
We will help identify where the biggest, lowest hanging fruit is. And it is usually not where you think.
With a background in Engineering and manufacturing processes, I can show you how everything should be custom blueprinted out for maximum achievement. With sales, marketing and advertising expertise, I can work with you to produce compelling messages and results. Plus as an Ironman, I bring commitment, determination and enthusiasm to making a project of this magnitude come to life.
The end result is a buttoned up, tight, profitable and efficient system that you can run on your own long after you decide to phase me out and take over.
My greatest goal is to get you to where you want to go faster and easier than you thought possible. My real pay is in seeing people win.
What Can You Expect
If we are going to work together for an extended period of time, we need to make sure we are compatible on a business, personal and professional level. If you and I don’t get along, we won’t work together. It’s that simple.
So it starts with an initial meeting to go over your goals and why you want to accomplish them. We will review constraints, opportunities and see if we are a fit for each other before going further. If I don’t think I can help you, I will tell you. And vice-versa. Who knows, maybe you don’t like Canadians and aren’t comfortable learning how to say “eh”? :)
New Launch of a Product/Service or New Business
You have a business that is your cash cow. It’s your goose that allows you to lay the golden egg and create a second business. Most clients that are already successful want to do more and are ready for the next challenge.
- Do you have a passion for a project you want to bring to life?
- Do you want to create more security in your existing business by having another source of cash flow?
- Have more time off without a drop in income?
- Is there a cause or an unmet need in a market niche you want to go after?
- Is there something you wanted to do as a kid and feel that your time has come to bring it to life?
- Do you want to help your spouse, child, grandchild or someone close build a business?
- Maybe you want to create a legacy that will leave something of lasting significance?
- Or maybe you get a rush out of building new businesses?
Whatever it is, if you want to create a 2nd business, this is for you.
You Have an Idea – What Do You Do and Where Do You Start?
Using the internet there are some powerful and efficient ways to quickly learn if your idea has traction. Instead of investing a lot of time, money and energy, you can cut through the clutter and see if you have a viable business or not.
When I started off in engineering, the thought process was always to determine if there was a need and what the need was. Then I would go and build a prototype to make sure it worked and to get all the bugs out. From there a small volume production process was developed before going big. The goal is to prove small, test small, refine small AND THEN go big IF the numbers look good.
Using the internet, traffic sources (ex. Google Adwords, Facebook, YouTube and others) market research, surveys and engineering a marketing funnel and sales process – you can bring a product to market much quicker and with less waste and more profit.
Where Do You Start?
Schedule your consultation and we will walk through your idea, goals and vision. We will go over the steps necessary to breathe life into your vision and come up with a rough estimate of what budget it will take to get you there. We will also determine if we are a mutual fit and can work together before going further.
Note: This program is not for everyone. Acceptance is exclusive and on a very limited basis.
Fitting It All Into Your Busy Schedule
You are busy. You have a business to run. You don’t have time to chase multiple rabbits. That’s where we come in. We are experts in sales, marketing & advertising and can seamlessly integrate and compliment what you are already doing. We are a marketing dream come true. We can do turn-key solutions or work with your existing team. We get it. You will have comfort knowing you have a trusted partner that has your back. We can also grow as you grow. |
Business Re-Calibration – Packages
Campaigns and Setup.
Nothing we do is cookie cutter. Everything is custom, hand tailored to fit the goals of most profound importance and significance to you. This program is exclusive for the discerning client who typically acquires the best.
We have built a world class reputation for designing, engineering and custom building marketing solutions to maximize revenue and minimize costs. To get you there we employ a proprietary Engineered Marketing approach.
Our Engineered Marketing Approach is based on your needs.
- Objective – you determine the goal – more traffic, better conversion, stronger profits, crush the competition, minimize costs, etc.
- Strategy – we work with you and develop the BEST strategy for your unique situation
- Tactics – this is the shoe leather to our plan to accomplish your objective
As you cultivate a relationship with us, you will be delighted at the technical ability, expertise and cost accountability we bring.
You will like the fact that we are easy to work with, outstanding at what we do and integrate easily into your already successful business.
For all packages you get these benefits:
- You know exactly what is going on every step of the way
- We are transparent so you will have peace of mind knowing where we are at
- You will get data and reports detailing out results to know that you are on track
Request a Consultation
Or Call 714-553-2982 Right Now
Testimonials
You are awesome Chris. I thank God for bringing you into my life (& Naomi also! Please give my love to her). I can see now how God brought our lives together for something with an eternal and global purpose!
Scott Meacham
Transformed Relationship Inc.
Aliso Viejo CA
Chris Goegan is one of a kind! He has tremendous creativity that actually works for his clients. That means powerful bottom line results regardless of industry segment!!! His energy and passion for his work is unsurpassed and you get a hell of a lot more for your investment than you’ll get from ANY other source. I’ve worked with a lot of support services professionals and organizations in the past and none are willing to guarantee their results like he does! If you’re looking for no-nonsense creative solutions to your business challenges you should hire Chris. If you’re looking for ‘business as usual’ don’t bother. If you work with him, your business will soar!
Doug Bender
President & CEO
Paladin Consulting Services, Inc.
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